Project Description The Monaybag crowdfunding platform enables start-ups to attract investments, collected by users and invited investors. Having assessed the project, an investor transfers the desired amount of money to the account of the partner bank, receiving a share in the business – an investment in exchange for a share in the company. The project’s profile on the website includes information, traditional for similar services: description of the company and target financing figures. Target audience: starupers, investors. Revenue: Transaction fee. Comparison Crowdfunder is the crowdfunding platform for businesses, with a growing social network of investors, tech startups, small businesses, and social enterprises (financially sustainable/profitable businesses with social impact goals). Crowdfunder offers a blend of donation-based and investment crowdfunding from individuals and angel investors, and was a leading participant in the JOBS Act legislation. The company has localized crowdfunding and investment to help develop entrepreneurial ecosystems and access to capital outside Silicon Valley. Its unique CROWDFUNDx initiative in cities across the US and Mexico connects local investors with local entrepreneurs both online and offline, and does the work to validate top local companies in each city across the US and Mexico. quirky - social platform for collaborative product development by users with subsequent production and sale. Also has two groups of customers, but they are both active, and the border between them is blurred. Product ideas proposed by the authors are competing for the right to get to the top community, then, proposals to translate the ideas and make them compete for the right to be applied to top-end projects. Revenue streams, in contrast to the investigated project is based on the single payment from ideas authors and sales revenue. quirky has dependency from partners, that could be replaced. � kickstarter -the largest platform for the crowd funding. Unlike the project, monetized with transaction fees, conducted between the two customer groups. Has developed intangible motivation for user group, that does not get any directly benefits. Actively using competitive methods. Success Factors 1) Community - users, that can turn into buyers, have to trust the platform to decide on the deal. 2) Content. The platform is responsible for all content published on the site, and if the data is wrong, all claims will be brought to the platform in the first place. 3) Partnership - investment in realty development imply the need in financial transactions partner. 4) Marketing and sales is going to be the main expenditure up to the stage of maturity of the product. Creation and development of the users community, attraction of business clients and content – all this is achieved through building a competent promotion strategy. 5) Successful analogues use aggressive expansion strategies. At the later stages, companies choose different strategies – hostile takeover and progressive takeover, but the early stages are usually distinguished by focus on market share. � Advice 1) There are quite a few competitors, the topic is very popular. Most of the competitors are rather young and aggressive, especially in the sphere of co-financing. 2) You need an additional legal advice on legislative provisions on purchase of shares in startups (how it will be formalized). 3) The value of the platform for startups is in money and business relations. Investors see value in good startups. You have to moderate and attract a high-quality community to remain profitable and trustworthy. 4) Conduct a competitive analysis and accurately choose a niche; 5) In the Russian business-reality need to remember about the bureaucratic aspects at every level of interaction. 6) If you want to get a review and advice on your project for FREE, fill out a widget on the page: http://community.sk.ru/net/b/advisorblog . The more steps you will fill out, the more useful will be our review!
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